Website for remote training and competence platform

Promo website for a market-leading, cloud-based system enabling efficient management of remote training.

Website for remote training and competence platform


Our team undertook the task of redesigning the promotional website for a market-leading cloud-based system that facilitates efficient remote training management.

The existing website was deemed inadequate in representing the product effectively, necessitating a comprehensive renewal to better showcase its features and benefits.

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Website for remote training and competence platform


The current product promotion website lacked a compelling representation of the system's capabilities, resulting in missed opportunities to attract and engage potential clients.

The content, structure, and layout needed improvement to effectively communicate the value proposition and encourage user interaction.

Research and analysis

To understand the needs and preferences of the target audience, we conducted thorough research and analysis. This included reviewing the existing website, studying competitor websites, and gathering insights from user feedback.

Through this process, we identified key areas for improvement and developed a deep understanding of the ideal client persona.

Design process

  1. Based on our research findings, we proposed a new concept that would differentiate the product from its competitors.
  2. We focused on creating an engaging visual experience while optimizing the content structure for clarity and simplicity.
  3. User testing played a vital role in refining the design and ensuring a seamless user experience.

Implementation and results

The implementation phase involved translating the design concepts into a fully functional website. Careful attention was given to the visual elements, content presentation, and user interface to ensure a polished and cohesive experience.

The results were significant:Improved User Experience:

  • The optimized content structure and intuitive navigation resulted in a smoother user experience, making it easier for visitors to explore the product's features and benefits.
  • Increased Engagement: The visually appealing design and clear communication of the value proposition captured users' attention, leading to increased engagement and longer visit durations.
  • Enhanced Conversions: The refined purchasing flow and streamlined user journey contributed to improved conversion rates, as users were guided through the website with a clear call-to-action.
  • Positive Feedback: User feedback indicated a positive response to the new website, with users expressing appreciation for the improved aesthetics, content organization, and overall user experience.
Website for remote training and competence platform


The redesigned promotional website showcased the cloud-based training management system's capabilities in a visually appealing and user-friendly manner.

The optimized content structure allowed users to easily navigate and find relevant information, guiding them through the purchasing flow.

The new concept aimed to capture the attention of potential clients and highlight the unique value proposition of the system.


The project to redesign the promotional website for the cloud-based training management system successfully addressed the challenges of effectively representing the product.

The new concept, optimized content structure, and visually engaging design helped differentiate the system from competitors and attract potential clients.

The implementation phase resulted in improved user experience, increased engagement, enhanced conversions, and positive user feedback.

By delivering a website that effectively communicates the product's value proposition and provides a seamless user experience, we positioned the cloud-based training management system as a market leader in its industry.